Digimarc shares plunge as Oregon company lays off 40% of its staff

A day after the Beaverton tech business Digimarc Co. announced that it would lay off 90 workers by the end of March in order to reduce expenses, shares of the company plummeted on Thursday.

Investment analysts were informed by Digimarc that it has engaged Goldman Sachs to examine strategic alternatives, a term used by businesses to sell themselves. Digimarc stated that it will take into account every possible option, including the potential for the company to go private.

Digimarc’s market worth was around $330 million after its shares fell 43% to $15.39 on Wednesday.

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